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Interpretação de TextosIF Sul - MG · 2018MédioEntre para guardar nos favoritos
Questões aplicadas na prova de 2018, cada uma em página própria com enunciado, alternativas e gabarito.
2.168 questões encontradas. Mostrando a página 92 de 109.


Os verbos destacados abaixo estão conjugados no passado simples. Observe as alternativas e assinale a opção em que a sequência dos verbos corresponda à sua forma normal.
Marched-grew-became
Stephen Hawking
Dies at 76; His Mind
Roamed the Cosmos
A physicist and best-selling author, Dr. Hawking did not allow his physical limitations to hinder his quest to answer “the big question: Where did the universe come from?”

Stephen W. Hawking, the Cambridge University physicist
and best-selling author who roamed the cosmos from a
wheelchair, pondering the nature of gravity and the origin
of the universe and becoming an emblem of human
determination and curiosity, died early Wednesday at his
home in Cambridge, England. He was 76.
His death was confirmed by a spokesman for Cambridge
University.
“Not since Albert Einstein has a scientist so captured the public imagination and endeared himself to tens of millions of people around the world” Michio Kaku, a professor of theoretical physics at the City University of New York, said in an interview.
Dr. Hawking did that largely through his book “A Brief History of Time: From the Big Bang to Black Holes,” published in 1988. It has sold more than 10 million copies and inspired a documentary film by Errol Morris. The 2014 film about his life, “The Theory of Everything” was nominated for several Academy Awards and Eddie Redmayne, who played Dr. Hawking, won the Oscar for best actor.
Scientifically, Dr. Hawking will be best remembered for a discovery so strange that it might be expressed in the form of a Zen koan: When is a black hole not black? When it explodes.
What is equally amazing is that he had a career at all. As a graduate student in 1963, he learned he had amyotrophic lateral sclerosis, a neuromuscular wasting disease also known as Lou Gehrig’s disease. He was given only a few years to live.
The disease reduced his bodily control to the flexing of a finger and voluntary eye movements but left his mental faculties untouched.
He went on to become his generation’s leader in exploring gravity and the properties of black holes, the bottomless gravitational pits so deep and dense that not even light can escape them.
That work led to a turning point in modern physics, playing itself out in the closing months of 1973 on the walls of his brain when Dr. Hawking set out to apply quantum theory, the weird laws that govern subatomic reality, to black holes. In a long and daunting calculation, Dr. Hawking discovered to his befuddlement that black holes — those mythological avatars of cosmic doom — were not really black at all. In fact, he found, they would eventually fizzle, leaking radiation and particles, and finally explode and disappear over the eons. (Source: https://www.nytimes.com/2018/03/14/obituaries/stephenhawking-dead.html. Adapted)
Stephen Hawking
Dies at 76; His Mind
Roamed the Cosmos
A physicist and best-selling author, Dr. Hawking did not allow his physical limitations to hinder his quest to answer “the big question: Where did the universe come from?”

Stephen W. Hawking, the Cambridge University physicist
and best-selling author who roamed the cosmos from a
wheelchair, pondering the nature of gravity and the origin
of the universe and becoming an emblem of human
determination and curiosity, died early Wednesday at his
home in Cambridge, England. He was 76.
His death was confirmed by a spokesman for Cambridge
University.
“Not since Albert Einstein has a scientist so captured the public imagination and endeared himself to tens of millions of people around the world” Michio Kaku, a professor of theoretical physics at the City University of New York, said in an interview.
Dr. Hawking did that largely through his book “A Brief History of Time: From the Big Bang to Black Holes,” published in 1988. It has sold more than 10 million copies and inspired a documentary film by Errol Morris. The 2014 film about his life, “The Theory of Everything” was nominated for several Academy Awards and Eddie Redmayne, who played Dr. Hawking, won the Oscar for best actor.
Scientifically, Dr. Hawking will be best remembered for a discovery so strange that it might be expressed in the form of a Zen koan: When is a black hole not black? When it explodes.
What is equally amazing is that he had a career at all. As a graduate student in 1963, he learned he had amyotrophic lateral sclerosis, a neuromuscular wasting disease also known as Lou Gehrig’s disease. He was given only a few years to live.
The disease reduced his bodily control to the flexing of a finger and voluntary eye movements but left his mental faculties untouched.
He went on to become his generation’s leader in exploring gravity and the properties of black holes, the bottomless gravitational pits so deep and dense that not even light can escape them.
That work led to a turning point in modern physics, playing itself out in the closing months of 1973 on the walls of his brain when Dr. Hawking set out to apply quantum theory, the weird laws that govern subatomic reality, to black holes. In a long and daunting calculation, Dr. Hawking discovered to his befuddlement that black holes — those mythological avatars of cosmic doom — were not really black at all. In fact, he found, they would eventually fizzle, leaking radiation and particles, and finally explode and disappear over the eons. (Source: https://www.nytimes.com/2018/03/14/obituaries/stephenhawking-dead.html. Adapted)
Leia as proposições abaixo. Marque a opção que corresponda à sequência de alternativas CORRETAS.
I. Stephen Hawking nasceu por volta de 1942.
II. “Spokesman” pode ser traduzido como “porta-voz”.
III. Hawking foi o único teórico da sua geração a falar da gravidade e das propriedades do buraco negro.
IV. Os buracos negros podem eventualmente vazar radiação, partículas, explodir e por fim desaparecerem.
Stephen Hawking
Dies at 76; His Mind
Roamed the Cosmos
A physicist and best-selling author, Dr. Hawking did not allow his physical limitations to hinder his quest to answer “the big question: Where did the universe come from?”

Stephen W. Hawking, the Cambridge University physicist
and best-selling author who roamed the cosmos from a
wheelchair, pondering the nature of gravity and the origin
of the universe and becoming an emblem of human
determination and curiosity, died early Wednesday at his
home in Cambridge, England. He was 76.
His death was confirmed by a spokesman for Cambridge
University.
“Not since Albert Einstein has a scientist so captured the public imagination and endeared himself to tens of millions of people around the world” Michio Kaku, a professor of theoretical physics at the City University of New York, said in an interview.
Dr. Hawking did that largely through his book “A Brief History of Time: From the Big Bang to Black Holes,” published in 1988. It has sold more than 10 million copies and inspired a documentary film by Errol Morris. The 2014 film about his life, “The Theory of Everything” was nominated for several Academy Awards and Eddie Redmayne, who played Dr. Hawking, won the Oscar for best actor.
Scientifically, Dr. Hawking will be best remembered for a discovery so strange that it might be expressed in the form of a Zen koan: When is a black hole not black? When it explodes.
What is equally amazing is that he had a career at all. As a graduate student in 1963, he learned he had amyotrophic lateral sclerosis, a neuromuscular wasting disease also known as Lou Gehrig’s disease. He was given only a few years to live.
The disease reduced his bodily control to the flexing of a finger and voluntary eye movements but left his mental faculties untouched.
He went on to become his generation’s leader in exploring gravity and the properties of black holes, the bottomless gravitational pits so deep and dense that not even light can escape them.
That work led to a turning point in modern physics, playing itself out in the closing months of 1973 on the walls of his brain when Dr. Hawking set out to apply quantum theory, the weird laws that govern subatomic reality, to black holes. In a long and daunting calculation, Dr. Hawking discovered to his befuddlement that black holes — those mythological avatars of cosmic doom — were not really black at all. In fact, he found, they would eventually fizzle, leaking radiation and particles, and finally explode and disappear over the eons. (Source: https://www.nytimes.com/2018/03/14/obituaries/stephenhawking-dead.html. Adapted)
TEXTO II
– Puxa vida! Este Cabo Viloso é homem até debaixo d’água!
– Arre, égua! Este sim, tem coragem de mamar em onça!
A bem da verdade, eu nunca soube se, naquele momento
eles aplaudiam o cabo por sua postura empombada, ou se
pilheriavam às suas costas. Será que botavam fogo no
coitado, fingindo enaltecer-lhe a bravura? Em Contendas do
Papudo, o que não falta é cabra safado e gaiato.
DANTAS, Francisco J. C. Cabo Josino Viloso. São Paulo:
Planeta, 2005.
No Texto II, o emprego das expressões “arre, égua”, “coragem de mamar em onça” e “cabra safado” contribui para:
PORTUGUÊS
Foi na noite de trinta e um, aberta a champanhe na quitinete de Raul, que Saul ergueu a taça e brindou à nossa amizade que nunca vai terminar. Beberam até quase cair. Na hora de deitar, trocando a roupa no banheiro, muito bêbado, Saul falou que ia dormir nu. Raul olhou para ele e disse você tem um corpo bonito. Você também, disse Saul, e baixou os olhos. Deitaram ambos nus, um na cama atrás do guarda-roupa, outro no sofá. Quase a noite inteira, um conseguia ver a brasa acesa do cigarro do outro, furando o escuro feito um demônio de olhos incendiados. Pela manhã, Saul foi embora sem se despedir para que Raul não percebesse suas fundas olheiras.
Quando janeiro começou, quase na época de tirarem férias — e tinham planejado, juntos, quem sabe Parati, Ouro Preto, Porto Seguro — ficaram surpresos naquela manhã em que o chefe de seção os chamou, perto do meio-dia. Fazia muito calor. Suarento, o chefe foi direto ao assunto. Tinha recebido algumas cartas anônimas. Recusou-se a mostrá-las. Pálidos, os dois ouviram expressões como "relação anormal e ostensiva", "desavergonhada aberração", "comportamento doentio", "psicologia deformada", sempre assinadas por Um Atento Guardião da Moral. Saul baixou os olhos desmaiados, mas Raul colocou-se em pé. Parecia muito alto quando, com uma das mãos apoiadas no ombro do amigo e a outra erguendo-se atrevida no ar, conseguiu ainda dizer a palavra nunca, antes que o chefe, entre coisas como a-reputação-de-nossa-firma ou tenho-que-zelar-pela-moral-dos-meus-funcionários, declarasse frio: os senhores estão despedidos.
Esvaziaram lentamente cada um a sua gaveta, a sala deserta na hora do almoço, sem se olharem nos olhos.O sol de verão escaldava o tampo de metal das mesas. Raul guardou no grande envelope pardo um par de olhos enormes, sem íris nem pupilas, presente de Saul, que guardou no seu grande envelope pardo, com algumas manchas de café, a letra de Tú Me Acostumbraste, escrita à mão por Raul numa tarde qualquer de agosto e com algumas manchas de café. Desceram juntos pelo elevador, em silêncio.
Mas quando saíram pela porta daquele prédio grande e antigo, parecido com uma clínica ou uma penitenciária, vistos de cima pelos colegas todos postos na janela, a camisa branca de um, a azul do outro, estavam ainda mais altos e mais altivos. Demoraram alguns minutos na frente do edifício. Depois apanharam o mesmo táxi, Raul abrindo a porta para que Saul entrasse. Ai-ai! alguém gritou da janela. Mas eles não ouviram. O táxi já tinha dobrado a esquina.
Pelas tardes poeirentas daquele resto de janeiro, quando o sol parecia a gema de um enorme ovo frito no azul sem nuvens no céu, ninguém mais conseguiu trabalhar em paz na repartição. Quase todos ali dentro tinham a nítida sensação de que seriam infelizes para sempre. E foram.
ABREU, Caio Fernando. Morangos mofados. Rio de Janeiro: Agir, 2005.
PORTUGUÊS
Foi na noite de trinta e um, aberta a champanhe na quitinete de Raul, que Saul ergueu a taça e brindou à nossa amizade que nunca vai terminar. Beberam até quase cair. Na hora de deitar, trocando a roupa no banheiro, muito bêbado, Saul falou que ia dormir nu. Raul olhou para ele e disse você tem um corpo bonito. Você também, disse Saul, e baixou os olhos. Deitaram ambos nus, um na cama atrás do guarda-roupa, outro no sofá. Quase a noite inteira, um conseguia ver a brasa acesa do cigarro do outro, furando o escuro feito um demônio de olhos incendiados. Pela manhã, Saul foi embora sem se despedir para que Raul não percebesse suas fundas olheiras.
Quando janeiro começou, quase na época de tirarem férias — e tinham planejado, juntos, quem sabe Parati, Ouro Preto, Porto Seguro — ficaram surpresos naquela manhã em que o chefe de seção os chamou, perto do meio-dia. Fazia muito calor. Suarento, o chefe foi direto ao assunto. Tinha recebido algumas cartas anônimas. Recusou-se a mostrá-las. Pálidos, os dois ouviram expressões como "relação anormal e ostensiva", "desavergonhada aberração", "comportamento doentio", "psicologia deformada", sempre assinadas por Um Atento Guardião da Moral. Saul baixou os olhos desmaiados, mas Raul colocou-se em pé. Parecia muito alto quando, com uma das mãos apoiadas no ombro do amigo e a outra erguendo-se atrevida no ar, conseguiu ainda dizer a palavra nunca, antes que o chefe, entre coisas como a-reputação-de-nossa-firma ou tenho-que-zelar-pela-moral-dos-meus-funcionários, declarasse frio: os senhores estão despedidos.
Esvaziaram lentamente cada um a sua gaveta, a sala deserta na hora do almoço, sem se olharem nos olhos.O sol de verão escaldava o tampo de metal das mesas. Raul guardou no grande envelope pardo um par de olhos enormes, sem íris nem pupilas, presente de Saul, que guardou no seu grande envelope pardo, com algumas manchas de café, a letra de Tú Me Acostumbraste, escrita à mão por Raul numa tarde qualquer de agosto e com algumas manchas de café. Desceram juntos pelo elevador, em silêncio.
Mas quando saíram pela porta daquele prédio grande e antigo, parecido com uma clínica ou uma penitenciária, vistos de cima pelos colegas todos postos na janela, a camisa branca de um, a azul do outro, estavam ainda mais altos e mais altivos. Demoraram alguns minutos na frente do edifício. Depois apanharam o mesmo táxi, Raul abrindo a porta para que Saul entrasse. Ai-ai! alguém gritou da janela. Mas eles não ouviram. O táxi já tinha dobrado a esquina.
Pelas tardes poeirentas daquele resto de janeiro, quando o sol parecia a gema de um enorme ovo frito no azul sem nuvens no céu, ninguém mais conseguiu trabalhar em paz na repartição. Quase todos ali dentro tinham a nítida sensação de que seriam infelizes para sempre. E foram.
ABREU, Caio Fernando. Morangos mofados. Rio de Janeiro: Agir, 2005.
PORTUGUÊS
Foi na noite de trinta e um, aberta a champanhe na quitinete de Raul, que Saul ergueu a taça e brindou à nossa amizade que nunca vai terminar. Beberam até quase cair. Na hora de deitar, trocando a roupa no banheiro, muito bêbado, Saul falou que ia dormir nu. Raul olhou para ele e disse você tem um corpo bonito. Você também, disse Saul, e baixou os olhos. Deitaram ambos nus, um na cama atrás do guarda-roupa, outro no sofá. Quase a noite inteira, um conseguia ver a brasa acesa do cigarro do outro, furando o escuro feito um demônio de olhos incendiados. Pela manhã, Saul foi embora sem se despedir para que Raul não percebesse suas fundas olheiras.
Quando janeiro começou, quase na época de tirarem férias — e tinham planejado, juntos, quem sabe Parati, Ouro Preto, Porto Seguro — ficaram surpresos naquela manhã em que o chefe de seção os chamou, perto do meio-dia. Fazia muito calor. Suarento, o chefe foi direto ao assunto. Tinha recebido algumas cartas anônimas. Recusou-se a mostrá-las. Pálidos, os dois ouviram expressões como "relação anormal e ostensiva", "desavergonhada aberração", "comportamento doentio", "psicologia deformada", sempre assinadas por Um Atento Guardião da Moral. Saul baixou os olhos desmaiados, mas Raul colocou-se em pé. Parecia muito alto quando, com uma das mãos apoiadas no ombro do amigo e a outra erguendo-se atrevida no ar, conseguiu ainda dizer a palavra nunca, antes que o chefe, entre coisas como a-reputação-de-nossa-firma ou tenho-que-zelar-pela-moral-dos-meus-funcionários, declarasse frio: os senhores estão despedidos.
Esvaziaram lentamente cada um a sua gaveta, a sala deserta na hora do almoço, sem se olharem nos olhos.O sol de verão escaldava o tampo de metal das mesas. Raul guardou no grande envelope pardo um par de olhos enormes, sem íris nem pupilas, presente de Saul, que guardou no seu grande envelope pardo, com algumas manchas de café, a letra de Tú Me Acostumbraste, escrita à mão por Raul numa tarde qualquer de agosto e com algumas manchas de café. Desceram juntos pelo elevador, em silêncio.
Mas quando saíram pela porta daquele prédio grande e antigo, parecido com uma clínica ou uma penitenciária, vistos de cima pelos colegas todos postos na janela, a camisa branca de um, a azul do outro, estavam ainda mais altos e mais altivos. Demoraram alguns minutos na frente do edifício. Depois apanharam o mesmo táxi, Raul abrindo a porta para que Saul entrasse. Ai-ai! alguém gritou da janela. Mas eles não ouviram. O táxi já tinha dobrado a esquina.
Pelas tardes poeirentas daquele resto de janeiro, quando o sol parecia a gema de um enorme ovo frito no azul sem nuvens no céu, ninguém mais conseguiu trabalhar em paz na repartição. Quase todos ali dentro tinham a nítida sensação de que seriam infelizes para sempre. E foram.
ABREU, Caio Fernando. Morangos mofados. Rio de Janeiro: Agir, 2005.
PORTUGUÊS
Foi na noite de trinta e um, aberta a champanhe na quitinete de Raul, que Saul ergueu a taça e brindou à nossa amizade que nunca vai terminar. Beberam até quase cair. Na hora de deitar, trocando a roupa no banheiro, muito bêbado, Saul falou que ia dormir nu. Raul olhou para ele e disse você tem um corpo bonito. Você também, disse Saul, e baixou os olhos. Deitaram ambos nus, um na cama atrás do guarda-roupa, outro no sofá. Quase a noite inteira, um conseguia ver a brasa acesa do cigarro do outro, furando o escuro feito um demônio de olhos incendiados. Pela manhã, Saul foi embora sem se despedir para que Raul não percebesse suas fundas olheiras.
Quando janeiro começou, quase na época de tirarem férias — e tinham planejado, juntos, quem sabe Parati, Ouro Preto, Porto Seguro — ficaram surpresos naquela manhã em que o chefe de seção os chamou, perto do meio-dia. Fazia muito calor. Suarento, o chefe foi direto ao assunto. Tinha recebido algumas cartas anônimas. Recusou-se a mostrá-las. Pálidos, os dois ouviram expressões como "relação anormal e ostensiva", "desavergonhada aberração", "comportamento doentio", "psicologia deformada", sempre assinadas por Um Atento Guardião da Moral. Saul baixou os olhos desmaiados, mas Raul colocou-se em pé. Parecia muito alto quando, com uma das mãos apoiadas no ombro do amigo e a outra erguendo-se atrevida no ar, conseguiu ainda dizer a palavra nunca, antes que o chefe, entre coisas como a-reputação-de-nossa-firma ou tenho-que-zelar-pela-moral-dos-meus-funcionários, declarasse frio: os senhores estão despedidos.
Esvaziaram lentamente cada um a sua gaveta, a sala deserta na hora do almoço, sem se olharem nos olhos.O sol de verão escaldava o tampo de metal das mesas. Raul guardou no grande envelope pardo um par de olhos enormes, sem íris nem pupilas, presente de Saul, que guardou no seu grande envelope pardo, com algumas manchas de café, a letra de Tú Me Acostumbraste, escrita à mão por Raul numa tarde qualquer de agosto e com algumas manchas de café. Desceram juntos pelo elevador, em silêncio.
Mas quando saíram pela porta daquele prédio grande e antigo, parecido com uma clínica ou uma penitenciária, vistos de cima pelos colegas todos postos na janela, a camisa branca de um, a azul do outro, estavam ainda mais altos e mais altivos. Demoraram alguns minutos na frente do edifício. Depois apanharam o mesmo táxi, Raul abrindo a porta para que Saul entrasse. Ai-ai! alguém gritou da janela. Mas eles não ouviram. O táxi já tinha dobrado a esquina.
Pelas tardes poeirentas daquele resto de janeiro, quando o sol parecia a gema de um enorme ovo frito no azul sem nuvens no céu, ninguém mais conseguiu trabalhar em paz na repartição. Quase todos ali dentro tinham a nítida sensação de que seriam infelizes para sempre. E foram.
ABREU, Caio Fernando. Morangos mofados. Rio de Janeiro: Agir, 2005.
O conto “Aqueles dois” narra com suspense e sutileza
a relação entre Saul e Raul, dois amigos que trabalham
na mesma repartição e cuja amizade supria suas
carências afetivas e suas angústias diante do mundo. O
texto I é a última parte do conto e também é a mais tensa
porque:
TEXT 2
The first step in establishing a cyber ethical culture is to ask the really tough questions, the answer to which may be politically incorrect. HR (Human resources), legal, security and top management need to work together to set the tone they wish to flow through gaming; other times off-site meetings will work.
The second step is to include cyber ethical components in corporate security awareness campaigns to keep employees clued in.
The last but most important step is to be ready to make changes rapidly when cyber ethics becomes a component of information security efforts. We cannot predict how they will change tomorrow or next year – but we need to be prepared.
(MARINOTTO, Demóstene. Reading on Info Tech (Inglês para Informática). São Paulo, Novatec, 2007.)
TEXT 2
The first step in establishing a cyber ethical culture is to ask the really tough questions, the answer to which may be politically incorrect. HR (Human resources), legal, security and top management need to work together to set the tone they wish to flow through gaming; other times off-site meetings will work.
The second step is to include cyber ethical components in corporate security awareness campaigns to keep employees clued in.
The last but most important step is to be ready to make changes rapidly when cyber ethics becomes a component of information security efforts. We cannot predict how they will change tomorrow or next year – but we need to be prepared.
(MARINOTTO, Demóstene. Reading on Info Tech (Inglês para Informática). São Paulo, Novatec, 2007.)
TEXT 1
These days, when our slow recovery from recession seems like a full-employment program for pessimistic pundits, it’s great to have a new book from Chris Anderson, an indefatigable cheerleader for the unlimited potential of the digital economy. Anderson, the departing editor in chief of Wired magazine, has already written two important books exploring the impact of the Web on commerce. In “The Long Tail,” he argued that companies like Amazon that faced distribution challenges arising from having large quantities of the same kind of product would thrive by “selling less of more.” Corporations didn’t have to chase blockbusters if they had a mass of small sales. In “Free: The Future of a Radical Price,” he argued that giving stuff away to attract a multitude of users might be the best way eventually to make money from loyal customers. Anderson has also helped found a Web site, Geekdad, and an aerial robotics company. From his vantage point, in the future more and more people can get involved in making things they really enjoy and can connect with others who share their passions and their products. These connections, he claims, are creating a new Industrial Revolution.
In a 2010 Wired article entitled “In the Next Industrial Revolution, Atoms Are the New Bits,” Anderson described how the massive changes in our relations with information have altered how we relate to things. Now that the power of information-sharing has been unleashed through technology and social networks, makers are able to collaborate on design and production in ways that facilitate the connection of producers to markets. By sharing information “bits” in a creative commons, entrepreneurs are making new things (reshaping “atoms”) more cheaply and quickly. The new manufacturing is a powerful economic force not because any one business becomes gigantic, but because technology makes it possible for tens of thousands of businesses to find their customers, to form their communities.
Anderson begins his new book, “Makers,” with the story of his grandfather Fred Hauser, who invented a sprinkler system. He licensed his invention to a company that turned ideas into things that could be built and sold. Although Hauser loved translating ideas into things, he needed a company with resources to make enough of his sprinklers to turn a profit. Inventing and making were separate. With the advent of the personal computer and of sophisticated but user-friendly design tools, that separation has become increasingly irrelevant. As a child, Anderson loved making things with his grandfather, and he still loves creating new stuff and getting it into the marketplace. “Makers” describes how today technology has liberated the inventor from a dependence on the big manufacturer. “The beauty of the Web is that it democratized the tools both of invention and production,” Anderson writes. “We are all designers now. It’s time to get good at it.”
(Fragment from “Makers: The New Industrial Revolution by
Chris Anderson”, by Michael S. Roth. Online since 24
November 2012.
URL:https://www.washingtonpost.com/opinions/makers-thenew-industrial-revolution)
TEXT 1
These days, when our slow recovery from recession seems like a full-employment program for pessimistic pundits, it’s great to have a new book from Chris Anderson, an indefatigable cheerleader for the unlimited potential of the digital economy. Anderson, the departing editor in chief of Wired magazine, has already written two important books exploring the impact of the Web on commerce. In “The Long Tail,” he argued that companies like Amazon that faced distribution challenges arising from having large quantities of the same kind of product would thrive by “selling less of more.” Corporations didn’t have to chase blockbusters if they had a mass of small sales. In “Free: The Future of a Radical Price,” he argued that giving stuff away to attract a multitude of users might be the best way eventually to make money from loyal customers. Anderson has also helped found a Web site, Geekdad, and an aerial robotics company. From his vantage point, in the future more and more people can get involved in making things they really enjoy and can connect with others who share their passions and their products. These connections, he claims, are creating a new Industrial Revolution.
In a 2010 Wired article entitled “In the Next Industrial Revolution, Atoms Are the New Bits,” Anderson described how the massive changes in our relations with information have altered how we relate to things. Now that the power of information-sharing has been unleashed through technology and social networks, makers are able to collaborate on design and production in ways that facilitate the connection of producers to markets. By sharing information “bits” in a creative commons, entrepreneurs are making new things (reshaping “atoms”) more cheaply and quickly. The new manufacturing is a powerful economic force not because any one business becomes gigantic, but because technology makes it possible for tens of thousands of businesses to find their customers, to form their communities.
Anderson begins his new book, “Makers,” with the story of his grandfather Fred Hauser, who invented a sprinkler system. He licensed his invention to a company that turned ideas into things that could be built and sold. Although Hauser loved translating ideas into things, he needed a company with resources to make enough of his sprinklers to turn a profit. Inventing and making were separate. With the advent of the personal computer and of sophisticated but user-friendly design tools, that separation has become increasingly irrelevant. As a child, Anderson loved making things with his grandfather, and he still loves creating new stuff and getting it into the marketplace. “Makers” describes how today technology has liberated the inventor from a dependence on the big manufacturer. “The beauty of the Web is that it democratized the tools both of invention and production,” Anderson writes. “We are all designers now. It’s time to get good at it.”
(Fragment from “Makers: The New Industrial Revolution by
Chris Anderson”, by Michael S. Roth. Online since 24
November 2012.
URL:https://www.washingtonpost.com/opinions/makers-thenew-industrial-revolution)
TEXT 1
These days, when our slow recovery from recession seems like a full-employment program for pessimistic pundits, it’s great to have a new book from Chris Anderson, an indefatigable cheerleader for the unlimited potential of the digital economy. Anderson, the departing editor in chief of Wired magazine, has already written two important books exploring the impact of the Web on commerce. In “The Long Tail,” he argued that companies like Amazon that faced distribution challenges arising from having large quantities of the same kind of product would thrive by “selling less of more.” Corporations didn’t have to chase blockbusters if they had a mass of small sales. In “Free: The Future of a Radical Price,” he argued that giving stuff away to attract a multitude of users might be the best way eventually to make money from loyal customers. Anderson has also helped found a Web site, Geekdad, and an aerial robotics company. From his vantage point, in the future more and more people can get involved in making things they really enjoy and can connect with others who share their passions and their products. These connections, he claims, are creating a new Industrial Revolution.
In a 2010 Wired article entitled “In the Next Industrial Revolution, Atoms Are the New Bits,” Anderson described how the massive changes in our relations with information have altered how we relate to things. Now that the power of information-sharing has been unleashed through technology and social networks, makers are able to collaborate on design and production in ways that facilitate the connection of producers to markets. By sharing information “bits” in a creative commons, entrepreneurs are making new things (reshaping “atoms”) more cheaply and quickly. The new manufacturing is a powerful economic force not because any one business becomes gigantic, but because technology makes it possible for tens of thousands of businesses to find their customers, to form their communities.
Anderson begins his new book, “Makers,” with the story of his grandfather Fred Hauser, who invented a sprinkler system. He licensed his invention to a company that turned ideas into things that could be built and sold. Although Hauser loved translating ideas into things, he needed a company with resources to make enough of his sprinklers to turn a profit. Inventing and making were separate. With the advent of the personal computer and of sophisticated but user-friendly design tools, that separation has become increasingly irrelevant. As a child, Anderson loved making things with his grandfather, and he still loves creating new stuff and getting it into the marketplace. “Makers” describes how today technology has liberated the inventor from a dependence on the big manufacturer. “The beauty of the Web is that it democratized the tools both of invention and production,” Anderson writes. “We are all designers now. It’s time to get good at it.”
(Fragment from “Makers: The New Industrial Revolution by
Chris Anderson”, by Michael S. Roth. Online since 24
November 2012.
URL:https://www.washingtonpost.com/opinions/makers-thenew-industrial-revolution)
TEXT 1
These days, when our slow recovery from recession seems like a full-employment program for pessimistic pundits, it’s great to have a new book from Chris Anderson, an indefatigable cheerleader for the unlimited potential of the digital economy. Anderson, the departing editor in chief of Wired magazine, has already written two important books exploring the impact of the Web on commerce. In “The Long Tail,” he argued that companies like Amazon that faced distribution challenges arising from having large quantities of the same kind of product would thrive by “selling less of more.” Corporations didn’t have to chase blockbusters if they had a mass of small sales. In “Free: The Future of a Radical Price,” he argued that giving stuff away to attract a multitude of users might be the best way eventually to make money from loyal customers. Anderson has also helped found a Web site, Geekdad, and an aerial robotics company. From his vantage point, in the future more and more people can get involved in making things they really enjoy and can connect with others who share their passions and their products. These connections, he claims, are creating a new Industrial Revolution.
In a 2010 Wired article entitled “In the Next Industrial Revolution, Atoms Are the New Bits,” Anderson described how the massive changes in our relations with information have altered how we relate to things. Now that the power of information-sharing has been unleashed through technology and social networks, makers are able to collaborate on design and production in ways that facilitate the connection of producers to markets. By sharing information “bits” in a creative commons, entrepreneurs are making new things (reshaping “atoms”) more cheaply and quickly. The new manufacturing is a powerful economic force not because any one business becomes gigantic, but because technology makes it possible for tens of thousands of businesses to find their customers, to form their communities.
Anderson begins his new book, “Makers,” with the story of his grandfather Fred Hauser, who invented a sprinkler system. He licensed his invention to a company that turned ideas into things that could be built and sold. Although Hauser loved translating ideas into things, he needed a company with resources to make enough of his sprinklers to turn a profit. Inventing and making were separate. With the advent of the personal computer and of sophisticated but user-friendly design tools, that separation has become increasingly irrelevant. As a child, Anderson loved making things with his grandfather, and he still loves creating new stuff and getting it into the marketplace. “Makers” describes how today technology has liberated the inventor from a dependence on the big manufacturer. “The beauty of the Web is that it democratized the tools both of invention and production,” Anderson writes. “We are all designers now. It’s time to get good at it.”
(Fragment from “Makers: The New Industrial Revolution by
Chris Anderson”, by Michael S. Roth. Online since 24
November 2012.
URL:https://www.washingtonpost.com/opinions/makers-thenew-industrial-revolution)
TEXT 1
These days, when our slow recovery from recession seems like a full-employment program for pessimistic pundits, it’s great to have a new book from Chris Anderson, an indefatigable cheerleader for the unlimited potential of the digital economy. Anderson, the departing editor in chief of Wired magazine, has already written two important books exploring the impact of the Web on commerce. In “The Long Tail,” he argued that companies like Amazon that faced distribution challenges arising from having large quantities of the same kind of product would thrive by “selling less of more.” Corporations didn’t have to chase blockbusters if they had a mass of small sales. In “Free: The Future of a Radical Price,” he argued that giving stuff away to attract a multitude of users might be the best way eventually to make money from loyal customers. Anderson has also helped found a Web site, Geekdad, and an aerial robotics company. From his vantage point, in the future more and more people can get involved in making things they really enjoy and can connect with others who share their passions and their products. These connections, he claims, are creating a new Industrial Revolution.
In a 2010 Wired article entitled “In the Next Industrial Revolution, Atoms Are the New Bits,” Anderson described how the massive changes in our relations with information have altered how we relate to things. Now that the power of information-sharing has been unleashed through technology and social networks, makers are able to collaborate on design and production in ways that facilitate the connection of producers to markets. By sharing information “bits” in a creative commons, entrepreneurs are making new things (reshaping “atoms”) more cheaply and quickly. The new manufacturing is a powerful economic force not because any one business becomes gigantic, but because technology makes it possible for tens of thousands of businesses to find their customers, to form their communities.
Anderson begins his new book, “Makers,” with the story of his grandfather Fred Hauser, who invented a sprinkler system. He licensed his invention to a company that turned ideas into things that could be built and sold. Although Hauser loved translating ideas into things, he needed a company with resources to make enough of his sprinklers to turn a profit. Inventing and making were separate. With the advent of the personal computer and of sophisticated but user-friendly design tools, that separation has become increasingly irrelevant. As a child, Anderson loved making things with his grandfather, and he still loves creating new stuff and getting it into the marketplace. “Makers” describes how today technology has liberated the inventor from a dependence on the big manufacturer. “The beauty of the Web is that it democratized the tools both of invention and production,” Anderson writes. “We are all designers now. It’s time to get good at it.”
(Fragment from “Makers: The New Industrial Revolution by
Chris Anderson”, by Michael S. Roth. Online since 24
November 2012.
URL:https://www.washingtonpost.com/opinions/makers-thenew-industrial-revolution)